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If You Want to Help the People of Tibet, drink Beer!

August 18, 2009

Bhuchung Tsering
Tibet's Report Blog
August 13, 2009

Happy days are here again in the United States.
At last, a beer from Tibet will be available for
consumption here. Too bad the Lhasa Beer made its
debut after President Obama had his beer session
at the White House with the professor and the
police officer from Harvard University.
Otherwise, this could have been a good
opportunity for the Tibet movement to press for
making Lhasa Beer the beer of reconciliation.

Seriously, more than the appearance of the beer
here, I am intrigued by the report that said,
"Lhasa [i.e. the beer, not the capital of Tibet]
will donate 10 percent of its annual profits to
non-profit groups supporting education, health
care, cultural preservation and other socially
responsible initiatives in Tibet, according to
Witz."  George Witz is the president of the
American company, Dzambuling Imports, which is
doing the importing of Lhasa Beer to this country.

I visited its website and did find half a dozen
Europe and US based NGOs that are currently
working in development projects in Tibet among
whom one is getting that 10 per cent.

It seems "Lhasa Beer is brewed using only the
finest natural ingredients, including Himalayan
spring water, barley, Saaz hops and yeast. This
export product is specially formulated with 30
percent of the malt content coming from the
huskless native Tibetan barley. Using this
Tibetan barley gives the beer a crisp clean taste
without any harsh or astringent flavors that can
come from the husk, and supports the Tibetan farmers."

How many bottles of Lhasa Beer would be available
here? According to a report in the Tibet Daily,
the newspaper from Lhasa, the first batch of
11340 cases of Lhasa Beer were sent to the United
States in the middle of May this year.  The
report said that the second batch of 13860 were
due to be sent in July. Thereafter, the schedule
seems to be to send a batch every second month.

The beer’s website says this, "Through your
purchase of Lhasa Beer you are contributing
directly to the well being of people in Tibet."
If that is so, my mantra to you is, if you want
to help the Tibetan people, get drunk on Lhasa Beer.
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